fig. 18 Ocimum tenuiflorum

Holy Basil

(Ocimum tenuiflorum)

Known across India as Tulsi, the Incomparable One, Holy Basil is a fragrant, clove-scented herb radiant with sacred warmth. Its leaves carry notes of pepper, mint, and sweet spice, opening the breath and lifting the spirit. Revered as an adaptogen that helps the body meet stress with grace, Tulsi brings a bright, uplifting, devotional quality to teas and ceremonial blends — a plant of light, breath, and quiet exaltation.

across time

Tradition & Ritual

In Hindu tradition Tulsi is worshipped as a living goddess, planted in courtyard shrines and tended with daily prayer. Brides and devotees offer it to Vishnu and Krishna; its leaves and stems become sacred beads. For millennia it has been the herb of the threshold — grown to purify the home, bless the breath, and consecrate ritual.

what it offers

Scientific & Medicine

An esteemed adaptogen in Ayurveda, Holy Basil is valued for helping the body adapt to stress, supporting clear breath, steady energy, and emotional balance. Rich in eugenol and aromatic oils, it carries antioxidant, warming qualities. In a blend Tulsi lends a bright, spicy-sweet, clove-and-pepper aroma and an uplifting, opening character that enlivens the senses.

the old stories

Legends & Myths

Legend tells of Tulsi as a devoted woman transformed into the sacred basil so she might forever remain close to her beloved Vishnu. Hindu lore holds that no offering is complete without her leaf, and that a Tulsi plant guards the home against sorrow and ill fortune, drawing blessing and divine presence to all who tend her.

from the bear

Bear Originals

Around the fire, Tulsi is my heart-opener. A few clove-bright leaves in the pot and the whole circle seems to breathe easier. I keep a plant by my door, the old way — a little goddess watching the threshold.

Cautions & Contraindications

Generally safe. May lower blood sugar and have mild blood-thinning effects; use caution if diabetic, on anticoagulants, or trying to conceive. Best avoided in high amounts during pregnancy.

fig. 18 Ocimum tenuiflorum

Botanical plate of Holy Basil (Ocimum tenuiflorum)

in the apothecary

Products w/ Holy Basil

Moon Herbal Ceremonial Blend

The Moon Ceremonial Blend is our most magical blend. With a medium effect, the Moon brings...

$15.95

Moon Rolliez

The Moon Ceremonial Blend is our most magical formulation, designed to bring balance and d...

$22.95

Moon Liquid Herbz (Berry)

Berry Blend Flavored Liquid Each bottle comes with 30 milliliters of Moon Liquid Herbz. Th...

$19.95

Moon Herbal Chew

The Moon Ceremonial Blend is our most magical blend. With a medium effect, the Moon brings...

$11.95

Moon Herbal Cigarettes

Experience the familiar ritual of smoking, completely reimagined. Moon is a soft, floral c...

$15.95

Bear Blend Moon Herbal Diffuser — 2ml Disposable (Berry)

A prefilled 2 mL disposable diffuser featuring the Moon blend — our most ceremonial blend,...

$16.95

Bear Blend Moon Herbal Diffuser Cartridge — 1ml (Berry)

A 1 mL refillable 510-thread diffuser cartridge featuring the Moon blend — our most ceremo...

$11.95

Tube of Two Moon Rolliez

The Moon Ceremonial Blend is our most magical blend. With a medium effect, the Moon brings...

$7.95

Herbal Cigars

About This Product One Herbal Cigar made with an XL 3g King Palm Preroll with our propriet...

$7.95

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